Generate leads for your business by delivering content that resonates with your customers

Find out how

 

Content marketing

When it comes to marketing, content is king!

 

You can have the best designers and savviest strategists, but without great content, your marketing is likely to fall flat on its face.

What you need is cleverly written content that strikes a chord with your prospects. Which means it has to speak their language, both in what’s said and how it’s said. That's why we put such a big emphasis on buyer personas and target audience research.

You want to spark visitors' interest and ultimately hook them into becoming customers that will return again and again.

To do this, you must create and share content that is useful to your audience. By creating such valuable content, you’ll become an authority in your field and the go-to company for their needs.

And because your content helps them rather than simply sells to them, you’ll build a relationship that’s built on trust and mutual respect – and the more your audience trusts and respects you, the more they’ll return to you.

Content marketing is often considered a subset of inbound marketing. Click here to learn more about how we use content marketing as part of our inbound marketing practices.

Request a callback for a free content marketing consultation

Remarkable content that helps your customers will build their trust

OUR APPROACH TO CONTENT MARKETING

Helping you build your reputation and brand awareness through distributing the right content.

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ESTABLISH AUDIENCE

Learn about who your target audience is and what steps it takes to convert them into leads.

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CONTENT CREATION

Convey your value proposition with your target audience in mind. Educate and entertain.

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GOAL SETTING

Identify KPIs to define success of your content marketing. Measure engagement and ROI.

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OPTIMISATION

Monitor how your content performs against the goals and what improvements are needed.

Generating leads with content marketing

Mix cleverly written content with cutting-edge strategy, and you’ve got a winning formula. This is our expertise and our passion. We’ll help you create standout content marketing that delivers long-term value for your business.

Today content marketing is no longer just about blogging. Although writing a blog is likely to be an important part of your content distribution strategy, we will be using a wide array of channels, such as video marketing, content curation, email newsletters and ebooks, to make sure your content reaches as many potential customers as possible.

  • Content marketing generates 3 times as many leads as traditional outbound marketing, but costs 62% less.

Can we help you with your content plan?