Smash those conversion targets by improving your web design

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Web Design and conversion rate optimisation

Is your website geared up for efficient lead capture?

Your website is your most powerful sales tool. It has the capacity to convert thousands of prospects into customers. But only if it’s done well.

We can design and build the ultimate lead-generating website that works intuitively with every aspect of your inbound marketing strategy.

We know that creating or updating a website for your business can be a daunting prospect – the technical jargon, time, decisions, expense.

Here at LexisClick, websites are what we do, know and love! Our friendly, experienced team are here to help make the whole process simple for you.

Request a call back for a no-obligation web design quote

We follow a detailed process to ensure that the websites we design and build deliver the results that they need to.

STEP-BY-STEP APPROACH TO WEB DESIGN

It’s a meticulous process, but it needs to be. Here’s our 12-step guide to how we do it. 

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CUSTOMER RESEARCH

We start everything by learning as much as possible about your customers so that you speak their language and appeal to their personas.

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CUSTOMER JOURNEY ANALYSIS

We identify and answer your customers’ questions throughout their journey to create a seamless experience across all touchpoints, from initial enquiry through to sale.

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SITE   ARCHITECTURE

We’ll plan how your website should be organised and built for ultimate customer satisfaction, based on how your customers need and want to use it.

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SEARCH ENGINE OPTIMISATION

Based on the same research used for planning your website, SEO is the most powerful method to get relevant traffic to your site.

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COPYWRITING

We’ll work with you to write web copy that captivates and converts. We’ll help you speak in your customers’ language and ensure your copy is optimised.

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WIREFRAMES

The best websites start with logistical wireframing. We plan the message, flow and layout before getting stuck into the design.

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WEB DESIGN

First impressions count, especially when it comes to websites. Your website design will enhance your message and increase conversions.

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WEB DEVELOPMENT

We’ll flawlessly develop your new website so that it’s 100% responsive, thoroughly tested and flexible.

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MARKETING AUTOMATION

We’ll give you a 360° view of your leads, allowing you to pass valuable intelligence onto your sales team for faster follow-ups, better contact and warmer leads.

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USABILITY TESTING & ANALYSIS

Before launching your site, we’ll test it to make sure it’s easy to use, easy to understand and flows logically.

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GO LIVE AND TWEAKING

To ensure the big launch goes smoothly, we’ll begin the go live process. This sees us testing all technicalities so that there are no nasty surprises. 

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ONGOING IMPROVEMENTS

It’s vital your online presence evolves, so we’ll keep learning about your customers’ behaviours in order to develop your site based on real data.

Branding

Your branding defines your business and your values. We help you build or polish your brand identity and make sure your brand image is consistent across all marketing channels.

User experience

Make the right impression right from the first click. We know how to create user experiences that are aligned to your conversion goals. Our unique approach to testing lets us make decisions about the right UX improvements.

Impressive visuals

With super-fast broadband and capable devices available, modern web users are accustomed to rich visual content. We will create a web site that is not only functional but also nice to look at. Find out more about us.

Mobile-friendly web design

For the first time in history more people are using mobile devices rather than desktop computers for accessing the web. Search engines have responded to this overwhelming trend by giving priority to responsive design.

Ready to make your business #SHINE?