Google’s market share grows again

Google’s market share has risen again. A recent report from the research firm Comscore revealed that Google’s share of the US search market in August was at 63%, up from 61.95% in July.

This means that it currently has over two thirds of US search traffic or nearly 7 billion of the 11 billion web searches taking place in the US.

Google leaves Yahoo and MSN trailing with 2 billion and 977 million searches respectively. The increase in Google’s market share has meant that both Yahoo and MSN have experienced decreases in their share. Yahoo’s market share decreased from 20.5% in July to 19.6% in August. Microsoft held its third position with a share of 8.3%, a decrease from 8.9% in July.

The forth position is held by Ask which really trails the pack at 4.8% of market share, but at least showing a slight increase from 4.5% in July. AOL is not far behind Ask in fifth place with 4.3% of the market share.