Google Chrome Launch

Google has surprised everyone by launching a new browser called “Chrome.”  Not least Mozilla, as it was previously one of the primary funding partners of the Firefox browser. With Chrome Google has directly entered into competition with Microsoft’s IE . The browsers main focus is handling applications such as Google web based office products, video clips and online gaming.

With its own browser Google will have far more control over the compatibility of its products with the browser in which they will be used. Too high a risk was probably identified in leaving the browser market share to Microsoft, as it would be too simple for them to not fully support Google’s software in favour of their own. At the moment statistics reveal that IE has the majority market share with 58% and then FireFox with 19%. It looks like Google has set its sights on winning a large share of the browser market to go with the monopolising of the search market with its massive 64.1% share.

Google used clever marketing to reveal its launch of Chrome by publishing a comic book in one of the websites which keeps tracks of the company. You can view comic here http://www.google.com/googlebooks/chrome/index.html, to get an insight into how Google evolved to develop this browser. Google has always abided by its policy "Launch Early and Iterate" with the launch of the beta version of Chrome for Windows already available for download.

To try out Chrome, you can download from http://www.google.com/chrome