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	<title>LexisClick Online Marketing Blog &#187; Website Testing</title>
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		<title>Don’t let fear of terminology harm your business</title>
		<link>http://www.lexisclick.com/blog/don%e2%80%99t-let-fear-of-terminology-harm-your-business/</link>
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		<pubDate>Fri, 24 Apr 2009 07:33:59 +0000</pubDate>
		<dc:creator>kathleeninglis</dc:creator>
				<category><![CDATA[B2B Online Marketing]]></category>
		<category><![CDATA[Google Analytics]]></category>
		<category><![CDATA[Marketing General]]></category>
		<category><![CDATA[Search Engine Optimisation]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Website Testing]]></category>

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		<description><![CDATA[If you’re new to the world of online marketing, terms such as SEO and Google Analytics can seem like little more than gobbledygook. Even if your business has had a presence on the web for some time, many people, particularly smaller businesses, don’t fully understand the terms or the services offered by the likes of [...]]]></description>
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		<title>Google Website Optimiser &#8211; The story from Google</title>
		<link>http://www.lexisclick.com/blog/google-website-optimiser-%e2%80%93-the-story-from-google/</link>
		<comments>http://www.lexisclick.com/blog/google-website-optimiser-%e2%80%93-the-story-from-google/#comments</comments>
		<pubDate>Tue, 03 Mar 2009 08:44:30 +0000</pubDate>
		<dc:creator>stephenbavister</dc:creator>
				<category><![CDATA[Google Website Optimiser]]></category>
		<category><![CDATA[Usability Testing]]></category>
		<category><![CDATA[Web Analytics]]></category>
		<category><![CDATA[Website Testing]]></category>

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		<description><![CDATA[At the TFMA (Technology for marketing and advertising) event at London Earls Court last week, there was an interesting presentation by Google on their Google Website Optimiser Tool.
We have been using this for a while now and it offers some really powerful features for website owners. It allows very accurate testing of webpage designs and [...]]]></description>
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		<title>SEO fit for a Queen</title>
		<link>http://www.lexisclick.com/blog/seo-fit-for-a-queen/</link>
		<comments>http://www.lexisclick.com/blog/seo-fit-for-a-queen/#comments</comments>
		<pubDate>Mon, 16 Feb 2009 15:10:25 +0000</pubDate>
		<dc:creator>kathleeninglis</dc:creator>
				<category><![CDATA[Search Engine Optimisation]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Website Testing]]></category>

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		<description><![CDATA[Anyone who’s serious about online marketing needs to know a thing or two about Search Engine Optimisation. Even, it emerges, the Queen. In a recent report for The Daily Telegraph, Julian Sambles, the Telegraph’s Head of Audience, conducted a review of how well the Queen’s new website would rank on search engines.
You may well think [...]]]></description>
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