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Facebook pages are changing, in fact, Facebook has made many new changes that will impact anyone with a Facebook page.

March 16th, 2012

If you use Facebook for your business you’ll know they like to change things, often with little or no warning! You need to keep on top of these changes for your page to remain effective and engaging.  The most recent changes emerged from Facebook’s fMC 2012 Conference. The overall message was that Facebook is looking at pages as a “mission control” point (which is where the MC comes from in the conference title).

Here’s a review of one of the key changes and how you can take advantage of some of the new features.

The new timeline cover photo and profile image

Obviously one of the biggest changes that we all knew was coming was the cover photo. No more photo strip across the top. You now have one large image to showcase your page. This image must be a minimum of 399 pixels across to be used as the cover photo. But you can have a photo cover designed to take advantage of the extra space you get. The cover photo maximum dimensions are 850 pixels by 315 pixels.

One of the biggest restrictions is the fact that you can’t have any calls to action in your cover photo. You can’t tell people to like or share your page or have any contact information at all, including your web address, phone number or mailing address. Get the full details about cover photos here . These restrictions will require some creativity in drawing attention to your business without some of the methods that have been used in the profile pictures recently.

The profile picture size has been changed to 180 pixels by 180 pixels. It appears next to every post in the news feed as a 30 pixel by 30 pixel picture and this is best used for your logo or other eye-catching picture without a lot of words.

Blogging for business, Social Media Marketing, Uncategorized , , ,

Social media explained

February 14th, 2012

We saw this and thought it was an excellent example of social media explained!

Particularly as they were using donuts as an example – our favourite food group…

(Image courtesy of Instagram).

Social media explained

Blogging for business, Fun Corner, Marketing General, Social Media Marketing, Uncategorized , ,

Celebrating the arrival of new website with 10% off during January and February

January 13th, 2012

Team Pic Edited 600

We’re celebrating a great start to 2012 with the birth of our brand new website. The new site has a complete new look and reflects our  principle values in creating website that are a pleasure to use, the first to return to, and regularly recommended.

Stephen Bavister, MD at LexisClick says ‘The new site looks great, is fun to use and is easy to navigate. We’re a full service digital marketing agency so it was important to show case the breadth of our services  - and I think we’ve achieved this. The site has a fresh feel as it focuses on good design and the importance of the user experience, and the feedback so far has been excellent. ’

To celebrate the launch of our new website we’re offering 10% off any websites commissioned in January and February. We’re a full service digital marketing agency offering website design and build, SEO, Pay-per-Click, email marketing and social media marketing. If you’d like to take advantage of the 10% discount offer you can contact us here or call us on 01202 788333.

Uncategorized

Design and creative at LexisClick

December 22nd, 2011

We love ‘to be’ and ‘to get creative’ – here’s a design project that we’ve worked on recently. The brief was to create a stand out look and feel for a Women’s only networking group, aimed at management professionals and business owners. The organisers wanted a creative solution that would help them stand out in a busy market place. The design together with the positioning statement incorporates both the fun element of the group and its educational  purpose.

To date the concept has been used on their marketing collateral, email template, pull up banner stands and business cards.

To find out more about our Marketing Services click here.

If you’d like us to give you a fresh look  contact the Design Team at LexisClick on 01202 788333.

CoW Design Process f#92854E (3)

Design, Fun Corner, Inspiration, Marketing General, Online Advertising, Online Marketing, Uncategorized, Web Design

How we went about designing a new look and feel for Smithfield Nursery..

November 14th, 2011

If you’d like to refresh your brand, or want to inject new life into your marketing materials – give us a call!

LexisClick Image Pro#7B8B90

Design, Email marketing, Inspiration, LexisClick News, Marketing General, Online Advertising, Uncategorized, Web Design

Give credit where credit is due (credit for this image is on the side of the poster….!)

October 21st, 2011

More information about the producer can be found via the following link

http://blog.piajanebijkerk.com/WordPress/2011/03/18/giving-credit/

credit this image!

B2B Online Marketing, Blogging for business, Email marketing, Marketing General, Online Marketing, Uncategorized, Web Design

LinkedIn Cheat Sheet

August 24th, 2011

LinkedIn has 152 million users worldwide, with approximately one million new members joining every week. Get up to speed and join in the fun with this jargon buster!

LexisClick Linkedin high res

LexisClick LinkedIn Cheat Sheet 2

B2B Online Marketing, Blogging for business, Marketing General, Online Advertising, Online Marketing, Uncategorized

Why you cant ignore Twitter

August 16th, 2011

The social media site Twitter has taken the social media by storm. Many people thought it would just be another passing trend, but it appears Twitter is here to stay. This infographic shows why you can no longer ignore Twitter and breaks down the percent of monthly Twitter users by what they do once they log into the site.

TwitterInfographic_4d9628888e6af

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LexisClick attend Celebrity Exhibition at the BIC Friday 22 July, 2011

July 22nd, 2011

Marilyn portrait

Chris and Janet were lucky enough to be invited to the VIP Celebrity Exhibition  launch, where Chris seized  the opportunity to  have  his photo taken with fabulous Marilyn lookalike -  Suzie Kennedy!

(photo Chris is on the left!)

This remarkable one-off exhibition brings together some of the most iconic showbiz props ever to grace the town. Normally kept locked away from public view, the immediately recognisable items will be on show for all to see.

Star attraction in the exhibition has to be Marilyn Monroe’s Little Black Dress. Who knows what glittering Hollywood events she would have worn this to… ?

For more information visit www.bic.co.uk/events

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The periodic table of SEO ranking factors

June 8th, 2011
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We just found this great info graphic at SearchEngineLand – we love the way that it has condensed all those factors into an easy to digest format – if you love chemistry that is…

seo-periodic-table-condensed-600x703

Uncategorized