We have designed and set up Twitter, Google+ and Facebook pages for shipping and storage company Cadogan Tate. The designs heavily feature the company’s celebrated trucks in various locations around the world. The purpose of the social pages is to spread and communicate latest news, shipping schedules and articles of interest to people considering moving abroad or in the fine art and antiques industry.
Click the links to follow and like Cadogan Tate on the social networks: Facebook – Twitter – Google+
We have had a spring clean of our social media pages, so now is a great time to head over to our new facebook and twitter pages and of course, click on the ‘like’ or ‘follow’ button. Stay up to date with the latest news from LexisClick, as well as useful tips for online marketing. You may also be interested in our next seminar, which is all about social media. For more information about that, click here.
This put a smile on our face. A great way to sum up the various social media channels out there and how they are typically being used…
You can see the full image on the Avalaunch site here.
If you’d like help developing your social media strategy – with real people explaining it rather than cats then drop us a line.
We are delighted to announce that we will be working with Pavilion Dance South West to create an interactive website, with mobile phone-friendly functionality. We will also be working in partnership with Dorchester-based design company who will be updating the branding of Pavilion Dance South West in a complete identity makeover that reflects its wide-reaching regional and national significance as a dance development organisation as well as its importance as Bournemouth’s only performance venue for contemporary arts and art house film.
Our MD, Stephen Bavister, says “All the team at LexisCick are delighted that we’ve been selected to work on the development of the Pavilion Dance South West website. It’s going to be an exciting journey and we are looking forward to creating something ‘wow’ with their creative team.”
The project has commenced this week and the new branding and website are scheduled to be launched alongside the autumn season at Pavilion Dance.
For more details about our web design services, click here.
We are now taking bookings for our next seminar, ‘Social Media is Everywhere‘. The FREE event will take place at the magnificent Green House Hotel in Bournemouth on Wednesday 17th April.
We have just built and launched a new website and iPad app for Do More Magazine, the new event listing and review magazine for Dorset. You can browse through music, dance, theatre, film, family, motoring and much more on the website, by clicking here. Alternatively, you can download the app on your iPad here.
London-based Alaric came to us wanting a website designed and built that was able to show videos, diagrams and case studies, as well as having a CMS system that was easy to use for creating pages and news articles. The site is now live at www.alaric.com
To find out what web design services we can offer you, get in touch.
LexisClick News, Web Design
In the later part of 2012 Google’s Ed Parsons revealed that 1 in 3 searches on Google are local, meaning that they are regarding a place or a business and a place. This is important to keep in mind when approaching SEO, especially if your website offers a product or service that is only available in a specified geographic location.
We recently did an SEO set up for CopyCare, a copier servicing and sales company in Dorset. Prior to our work, there was little mention of Dorset, Bournemouth or the area that they covered. With some tweaking of the content and meta data Copycare soon climbed the rankings for important search phrases for their business, rather than trying to compete with top-line manufacturers for generic, non-geographic phrases. Because it is Google’s mission to serve the most relevant and useful page to the user, Copycare was able to maximise on their target audience looking for a localised service close to them.
Also… do not forget to specify geographic coverage when setting up a PPC campaign, such as Google Adwords, to avoid wasting your budget on towns and cities that your business can not cater for.
Search Engine Optimisation
Beyond the obvious fetching of relevant websites to your search phrase, there are a bunch of other nifty and useful tools that you can use Google for, here is a list of just a few of them.
Site: Only searches the pages of that site (eg. site:www.lexisclick.com SEO)
Allintitle: Only shows results with the following phrase in the title of the page (eg: allintitle:SEO)
Link:url will show all websites that link to the specified url
~phrase Will also search for related words
“phrase” This is known as an ‘exact search’ and will only search for the exact phrase rather than each of the words separately
-phrase Excludes this word from the search
2008..2012 Shows results from within the chosen date range
These are used by our Search Engine Optimisation team on a daily basis here at LexisClick when doing research for SEO and online marketing projects in order to get a better picture of the client’s industry and marketplace. For more details about our SEO work, click here
Online Marketing, Search Engine Optimisation, Uncategorized
We have recently designed and built a new website for The Green Care Group. The Green pride themselves on providing the greatest level of personalised care for their residents. The website needed to be clear, easy to use and to have CMS functionality for members of staff to update the pages themselves without any knowledge of HTML coding. Click here to find out more about our Web Design Services.
Design, Web Design